About Me

Hello! Thank you for visiting my page. My name is Jevon Craig and I am currently the Assistant Manager of Consumer Insights & Data Analytics at L'Oréal. I am a data-driven marketer with 3+ years of experience in digital marketing, eCommerce, consumer insights, and marketing analytics. Skilled in leveraging tools like SQL, Python, Power BI, and Tableau to develop dashboards, measure marketing effectiveness, and optimize campaign performance. Proven ability to translate business challenges into actionable insights, driving ROI and strategic decision-making. Passionate about using data to tell compelling stories, build frameworks that maximize marketing investments, and create innovative user-first solutions. Committed to advancing DEI and empowering communities through mentorship and collaboration.

Born in Trinidad & Tobago, but raised in Union, New Jersey. Prior to launching my career, I earned my undergraduate degree in Economics with a Financial concentration and a minor in Entrepreneurship from Rutgers University - New Brunswick. Over the past five years my experiences in the Hospitality & Tourism, Software Development, Commercial Real Estate, and Beauty industries have allowed me to put my degree to good use.

My experience in these industries have given me a strong understanding of the choices that individuals, businesses, governments, and nations make to allocate resources. Working at a company that is all about its brands and their products, this expertise is vital to deliver exceptional customer experiences. 

I love self-improvement and learning new things. I believe growth is the best thing someone can pursue, so I am always open to anything that can help me grow! Please browse my Portfolio page which includes some cool projects I have worked on recently.